Tuesday, September 28, 2010

Interns wanted


Choo Yilin Artisan Jewellery is an award-winning fine jewellery label that fuses sustainability and luxury. Its pieces are featured regularly by both the local and international media and is stocked in luxury boutiques worldwide, including London, New York City and Phuket. The label works with marginalised communities, uses only reclaimed precious metals and collaborates with non-profit groups to raise important social, cultural and environmental messages. Its signature design philosophy is that of organic asymmetry, in the belief that life while beautiful is imperfect and that we should celebrate its flaws. For more detail about its work, please visit www.chooyilin.com.

As such, the label is expanding very fast and is seeking enthusiastic individuals to join the team in either a full-time or part-time capacity. Interns will be involved in key areas like wholesale and retail operations as well as marketing and communications.

A strong interest in social entrepreneurship and/or designer jewellery is required. For student interns, those in their final year are preferred. Applicants have to be diligent, honest, organised, self-motivated and self-aware. Applicants must have good written, verbal and visual communication skills, and be proficient at using MS Office. Retail work experience is a plus.

Candidates will be required to work for a period of at least 4 months in a fun, flexible entrepreneurial environment, with attractive remuneration and sales commission. In addition, candidates will benefit from close mentorship with intensive career developmental feedback and resume-building skills. Candidates may be offered full-time employment with managerial duties if assessed to be of the right fit.

If you think you have got what it takes and would like to be part of the team, we request that you submit the following to info@chooyilin.com:
• Your CV
• An essay, not more than 300 words, on why you would like this internship and how it fits into your own career goals.
• Two references; Ideally, the references should know you well in either a professional or an academic context.

Further enquiries will also be entertained at info@chooyilin.com.

Tuesday, September 14, 2010

photos from the JA NY Summer show!

It's been awhile since we got back from New York City and I know we owe you photos! The truth is going to a trade fair is a massive undertaking on one's resources - time, money, energy - and this holds true in both the run-up and the aftermath of the event. Thus, we've spent the last few months hunkering down and working very hard to do justice to the opportunity of exhibiting with the world's best jewellers. We have exciting updates re. new stockists and media mentions in the upcoming months. :)

I flew 30 hours to NYC (including transit time) and was hugely jet-lagged when I arrived. D had a slightly easier time because she had gotten in from London. Nevertheless, both of us were very excited by the entire event. Every second at the exhibition was a lesson in progress and we tried our best to absorb as much knowledge as possible. We knew that things would be different on a global stage, but until we were on the ground, we had no idea what it was like amongst global brands. We've written up comprehensive reports on lessons learnt from the experience but we won't bore you with the details. Briefly, amongst other things, we quickly learnt what it was like to work with wholesalers, who shopped in diametrically opposite ways from retail buyers. We were touched by the media's support and encouragement of our jewellery and philosophy. Lastly, were were once again moved by various industry people's generosity - be it in sharing their expertise or giving us unsolicited advice.

As with London, we didn't really have time to shoot many nice pictures because we're mostly behind the booth working. Here are some pictures OF our booth, however, and hopefully they'd give you a little snapshot of what it was like to be on the floor with us.

Align Center

Saturday, September 11, 2010

Project Pink Diamond

Our very first pink diamond project! It's an amazing stone, 1.01ct, triple excellent specs and faintly pink and deserves an entire post to itself. Pink diamonds aren't like its white counterparts -they are a lot rarer and it's virtually impossible to find one to your exact specifications.

The clients requested that we add as many diamonds as possible as well as add artisanal touches. However, we had to keep clean and not add our favourite embellishment, the milgrain, or texture the metal. So here's what we have, a little deviation from our usual style of organic asymmetry, but we love it all the same. Our favourite parts are the diamond-studded leaves that go around the bezel. :)

Btw, for those of you who are wondering if this was a very rare man who had amazing attention to detail re. leafy embellishments and knew that his girlfriend wanted diamonds everywhere, the answer is "no". The female designed the entire ring from start to finish. To the special man's credit though, I worked with him on surprising her with on "C sayang Y", a play on the Malay word "love" and "take care", on the inside of the shank. We also led Y into believing that C was going to propose later than he intended to, which made the actual proposal a shock to Y. She said "yes" of course. ;)

Who says girls can't have their cake and eat it too? :)

Tuesday, September 7, 2010

Introducing our organic hooks

These organic, detachable hooks are free with each purchase of our bezel earrings. Exclusively available at Tang+Co Paragon for the months of September and October 2010.