Monday, November 25, 2013

Choo Yilin launches Project Santarina

Caught in the act! Big Boss Santarina and Bad Ass Santarina spotted in the CBD at a law firm, solving harried legal needs with their treasure box of ready-to-wear collections and bespoke heirloom gemstones

Project Santarina sees the Choo Yilin personal stylists, dressed up in stylish santarina outfits, travel to busy professionals’ offices to offer a personalised concierge service.

The service is designed to take the hassle out of Christmas shopping by bringing Christmas-appropriate gifts to your doorstep and offering a personalised, no-fuss service for busy professionals who have no time to shop the traditional way. The service is free until 31 Dec 2013.

Choo Yilin’s team of personal stylist santarinas will come to your doorstep to solve your Christmas shopping woes. Armed with the brand’s collections, the personal stylists will make personalised gift recommendations, have them gift-wrapped on the spot or have the chosen pieces delivered to the recipients.

Added Tammy Soh, label designer, “While this service is for both men and women, we feel that this service is especially appropriate for men. We have many male clients who have mentioned their pain-points. They confessed to confusion, lack of time or desire to shop via the traditional routes. This doorstep service, where we make personalised recommendations for your loved ones, gift wrap, and deliver it on your behalf – is designed with men in mind.”

Email us at with your contact number to make an appointment to have these santarinas at your doorstep today.

No comments: